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cobi ~ collection of beautiful ideas

Hello – I’m glad you’ve heard the news that I’ve developed an exciting new concept built around my personal style and spirit called cobistyle.

Now I finally understand why my mother gave me such an unusual name! Going through adolescence as a 6-foot redhead with a weird handle wasn’t always easy, in fact I longed to be a ‘5-foot blond Cathy’ for years. But life has moved on and I now see the advantages to being different. Not only that, it’s often provided me with a good back up conversation at awkward cocktail parties.

But why use cobi now? Well to be honest (and give mom her due) – it’s perfect. It’s unusual enough that if you didn’t know me, you wouldn’t even really know what it is – a name? a place? a thing? It comes with few pre-conceived ideas, which means the possibilities are endless. If you do know me, it’s quickly recognizable and brings to mind all the things I believe to be true, and have written about for years, regarding life and home.

Through the process of developing my own brand, it’s amazing to me how easily we figured out what cobi stands for… a collection of beautiful ideas.

cobi is an attitude about home and lifestyle. It’s about finding a way to personalize our most precious place and enjoy the process of doing it. It’s about classics rather than trends. It’s about finding beauty – which we all know really is in the eye of the beholder. It’s about being unique. It’s about rediscovering pretty! And it’s about finding joy in the art of decoration which has been going on for thousands of years for only one reason – pleasure.

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